Table 3 Percentage of children correctly choosing the healthiest option, the least healthy option and both, and time required to make these decisions, across numeric and traditional warning labels (WL)
n = 205 | Numeric WL | Traditional WL |
|---|---|---|
% (95%CI) | % (95%CI) | |
Correctly choosing the healthiest product | 33.6 (27.5, 40.4) | 46.1 (39.3, 53.0) |
Correctly choosing the least healthy product | 31.7 (25.6, 38.4) | 38.4 (31.9, 45.3) |
Correctly choosing the healthiest and the least healthy product overall | 19.0 (14.2, 25.0) | 28.7 (22.8, 35.4) |
Median (95% CI) | Median (95% CI) | |
Time to choose the healthiest product (seconds) | 14.2 (11.2, 18.2) | 11.0 (6.4, 15.0) |
Time to choose the least healthy product (seconds) | 21.73 (17.6, 27.1) | 17.7 (13.0, 24.3) |
Time to choose the healthiest or the least healthy product (seconds) | 17.8 (14.7, 22.3) | 14.6 (8.8, 19.7) |