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Table 3 Summary of annual price promotion experienced by households in the sample, by household characteristics and region

From: Are price discounts on sugar-sweetened beverages (SSB) linked to household SSB purchases? – a cross-sectional study in a large US household and retail scanner database

 

Annual Promotion Frequency a, Mean (STD)

Annual Promotion Magnitude b, Mean (STD)

Overall

0.444 (0.238)

0.046 (0.021)

Household size

 1 Member

0.429 (0.234)

0.045 (0.021)

 2 Members

0.437 (0.243)

0.045 (0.022)

 3/4 Members

0.466 (0.235)

0.048 (0.020)

 5+ Members

0.463 (0.233)

0.048 (0.021)

Household Income

  < $25,000

0.421 (0.231)

0.045 (0.021)

 $25,000 - $34,000

0.441 (0.239)

0.046 (0.020)

 $35,000 - $49,000

0.438 (0.231)

0.046 (0.020)

 $50,000 - $69,000

0.445 (0.237)

0.046 (0.021)

 $70,000 - $99,000

0.452 (0.242)

0.046 (0.022)

 ≥ $100,000 

0.453 (0.245)

0.047 (0.021)

Income per capita

  ≤ $15,000

0.438 (0.234)

0.046 (0.020)

 $15,001 - $30,000

0.449 (0.237)

0.046 (0.021)

 $30,001 - $50,000

0.446 (0.240)

0.046 (0.022)

  ≥ $50,000

0.436 (0.243)

0.045 (0.021)

Male head age

  < 35 Years

0.463 (0.228)

0.048 (0.019)

 35–54 Years

0.460 (0.237)

0.047 (0.021)

 55+ Years

0.434 (0.241)

0.045 (0.022)

 No Male Head

0.438 (0.237)

0.046 (0.021)

Female head age

  < 35 Years

0.466 (0.223)

0.048 (0.019)

 35–54 Years

0.454 (0.241)

0.047 (0.022)

 55+ Years

0.434 (0.240)

0.045 (0.021)

 No Female Head

0.434 (0.235)

0.046 (0.020)

Male head education

 High School or Less

0.435 (0.244)

0.045 (0.023)

 Some College

0.452 (0.229)

0.047 (0.020)

 College Grad

0.448 (0.241)

0.046 (0.021)

 No Male Head

0.438 (0.237)

0.046 (0.021)

Female head education

 High School or Less

0.433 (0.242)

0.045 (0.022)

 Some College

0.449 (0.236)

0.047 (0.021)

 College Grad

0.448 (0.239)

0.046 (0.021)

 No Female Head

0.434 (0.235)

0.046 (0.020)

Male head occupation

 White Collar

0.458 (0.240)

0.047 (0.021)

 Blue Collar

0.443 (0.240)

0.046 (0.022)

 Other

0.431 (0.235)

0.045 (0.021)

 No Male Head

0.438 (0.237)

0.046 (0.021)

Female head occupation

 White Collar

0.448 (0.237)

0.046 (0.021)

 Blue Collar

0.447 (0.242)

0.046 (0.023)

 Other

0.441 (0.240)

0.046 (0.021)

 No Female Head

0.434 (0.235)

0.046 (0.020)

Presence of children

 No

0.437 (0.239)

0.045 (0.021)

 Yes

0.470 (0.234)

0.048 (0.020)

Race

 White

0.437 (0.238)

0.045 (0.022)

 Black

0.482 (0.245)

0.050 (0.019)

 Other

0.474 (0.232)

0.049 (0.018)

Hispanic origin

 No

0.442 (0.239)

0.046 (0.021)

 Yes

0.476 (0.222)

0.049 (0.018)

Region

 New England

0.241 (0.240)

0.030 (0.024)

 Middle Atlantic

0.428 (0.247)

0.044 (0.020)

 East North Central

0.466 (0.200)

0.048 (0.019)

 West North Central

0.467 (0.275)

0.041 (0.036)

 South Atlantic

0.387 (0.279)

0.043 (0.020)

 East South Central

0.394 (0.199)

0.047 (0.018)

 West South Central

0.508 (0.203)

0.051 (0.015)

 Mountain

0.494 (0.190)

0.049 (0.018)

 Pacific

0.498 (0.213)

0.051 (0.015)

Metropolitan/urban/rural3

 Metropolitan

0.452 (0.238)

0.047 (0.020)

 Urban and Rural

0.364 (0.230)

0.038 (0.025)

  1. aAnnual promotion frequency was calculated as: \( \frac{Weeks\ experiencing\ge 5\% magnitude\ of\ price\ promotion\ for\ the\ household}{Number\ of\ weeks\ in\ 2016} \).
  2. bAnnual promotion magnitude was calculated as: \( \frac{\sum_{i=1}^{number\ of\ weeks\ in\ 2016} Promotion\ magnitude\ for\ the\ household\ in\ week\ i}{Number\ of\ weeks\ in\ 2016} \).
  3. cMetropolitan: population more than 250,000; Urban and rural: population less than 250,000.