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Table 4 The number (n) and percent (%) of respondents in precontemplation or contemplation (PC/C), preparation or relapse (P/R), and action or maintenance (A/M) for the sustainable dietary behaviours

From: A cross-sectional survey of the readiness of consumers to adopt an environmentally sustainable diet

  PC/C P/R A/M
n % n % n %
Avoid excess packaging 12 3 95 22 335 76
Buy locally grown produce 44 10 178 40 220 50
Consume seasonal fruits and vegetables 80 18 95 22 267 61
Limit red and processed meat 85 19 24 5 333 75
Prioritise plant proteins 158 36 43 10 241 55
Reduce consumption of air freighted foods 162 37 94 21 186 42
Choose sustainable fish 107 24 54 12 281 64
Reduce food waste 19 4 38 9 385 87
Choose organic produce 142 32 137 31 163 37